Today real estate transactions are more complex. Customers don’t need agents to view properties. That has become the job of Zillow, Realtor.com, Trulia and Redfin. Agents have to be master marketers using the most sophisticated tools to market properties. Old school techniques like open houses, newspaper ads, mailers and such are no longer capturing and captivating customers. The size or brand name of the agent’s broker is meaningless.Today buyers are using the search functions of the four services mentioned and more. An agent has to draw customers to properties with laser focus marketing making visible the features and benefits of a property. Today success comes from Facebook ads, Google Adwords, YouTube, LinkedIn, Mail Chimp, targeted email to agents with a history of selling like properties, 3D videos, drone videos, staging and more.Spend 60 minutes discussing my advanced marketing before you choose an agent.